- Furniture concept
- Lighting and technical concept
- Interior design
- Project management
- Furniture design
Concept store in the Beauty sector, re-branding of an important family of hair stylists. The project was inspired by a fashion house in the heart of Rome and combines the digital communication contents of Salon Emotion 2.0 with the brand’s history creating new functions within the salon itself.
The innovation of the project resided in the creation of a customer-centered emotional journey through a gallery of product sales, style and product consulting rooms, rooms for hair washing and one-on-one haircuts with an adjoining exhibition hall and café.